Leading Internet Services provider (ISP), Spectranet 4GLTE has deepened service delivery strategies in line with experts’ views on how best to remain atop the market segment in the faces of competition neutralizing tactics of Mobile Network Operators (MNOs).
Latest figures on the website of the Nigerian Communications Commission (NCC) showed that Spectranet has in more than two year maintained lead in ISPs subscriber base which experts interpret as a testimony of the company’s quality of service.
Besides, the latest subscriber retaining drive by the company is the unveiling of a Mobile app for seamless internet connectivity and solutions to Nigerian homes and businesses.
The Spectranet Mobile app offers customers seamless connectivity. It comes with a unique artificial intelligence, EVA, who provides instant responses to questions raised by customers on Spectranet offers and services.
The launch of the App is laced with upgrading of its website as parts of moves to grow innovative disruptions to internet service market closer to Nigerians whilst offering more value to customers. But existing customers and prospective subscribers can log on to www.spectranet.com.ng to access the improved website and obtain information on Spectranet Mobile app.
Business Hilights recalls that Spectranet recently conducted the last draw on its 2018 World Cup Promo also designed to deepen subscriber base and retain existing service users in Nigeria.
Key new features lacing the website include Spectranet Enterprise Business Solutions and improved means of accessing and purchasing the brand’s data modems and plans.
Giving an insight on the new marketing drives, the chief executive officer of the ISP, Mr. Ajay Awasthi, averred that “Spectranet is keen on keeping homes and families connected as we push frontiers in providing innovative, internet solutions with customer-centric mindset.
“The new look of our corporate website is visually appealing and engaging. It’s an all-in-one hub with sufficient information on our services, data plans, and modems. The site makes it easier for customers to access our services seamlessly. This is what we have been doing over the years.
“We are committed to sustaining this tradition, hence the need for this move. The website comes with features that will aid customers in accessing our customer-centric payment channels for data plans and modems. We are equally using the website to set a new benchmark in pushing the enterprise internet services market with innovative products and services.
In his remarks, the Head, Marketing at Spectranet, Mr. Mike Ogor, observed that “the app will increase customer engagement and provide them with more values. With the mobile app, connectivity becomes seamless and payment for subscription is made simpler. The app offers customers easy access to check their account balance and other related information.
“Eva is available every day of the week to provide answers to questions faster. The app is another innovative way of enhancing customers’ internet experience and their accessibility to our network,” Ogor averred.
