MTN driven mobile money making wave in Ghana—CEO
Whereas in Ghana mobile money is powered by telecoms network, here in Nigeria, it is under the licence of specialized operators and not GSM networks.
But the Ghana experience as driven by telecom networks seems to be making stronger wave and penetration when compared to what is happening in Nigeria.
Only weekend, Mr. Ebenezer Twum Asante, the chief executive officer of MTN called on businesses that are yet to pay attention and take advantage of the relevance of Mobile Money introduced by telecommunication companies to do so.
He said marketers could come with strategic digital systems that would improve on their business operation.
Asante said this during a presentation at the Chartered Institute of Marketing Ghana (CIMG) Evening series on the theme: “Mobile Financial Services; inclusiveness, Trends and Opportunities,” in Accra.
The occasion provided an insight for participants to understand the impact of mobile money on the delivery of banking and financial services and appreciate the effects of mobile money on money laundering.
He recalled that mobile money was opening businesses between the banked and the unbanked and how it is benefiting individuals and safety and security issue concerning its usage.
While noting that digital innovations have continue to transform the economic, business and social landscape in Africa, Asante argued that the trending focus on digital and mobile technology could help unlock mobile service delivery for businesses, he added.
The MTN boss added further that telecommunication companies and financial services were converging and in any case would partner to drive the system forward and making Ghana truly cashless.