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The Nigerian Franchise Public Affairs and Communication Manager, Coca-Cola Nigeria, Nwamaka Onyemelukwe, has revealed that the conglomerate is on a serious drive to hit 100 per cent local content in production in the country.
In his address during a recent Nigeria Bottling Company’s (NBC) end of the year media parley, he said the company has continued to invest in research and development and is very close to achieving complete local content productivity.
Earlier at the parley, the Legal, Public Affairs and Communications Director, Sade Morgan, noted that the company is also looking at empowering over 100,000 youths by 2020 through employability and skill acquisition programmes while adding that the company would continue to partner with government and communities to eradicate poverty and hunger in the country.
Morgan , during NBC’s end of the year media parley, added that the company is targeting youths within the age brackets of 18 and 30 years, even as she expressed concerns about the high rate of youth unemployment which she said has hit double figures.
“Unemployment rate in the country currently at 23 per cent is alarming. This is very high when compared with our counterparts all over the world. This is why we are working tirelessly and coming up with different initiatives aimed at empowering our teeming unemployed youths in the country. This is part of our efforts to contribute our own quota to addressing youth unemployment in Nigeria,” she added.
NBC was excited in announcing that it has invested over $900 million in infrastructure upgrade in order to be abreast of global technologies used in producing world class products to satisfy the ever changing needs of the Nigerian consumer.