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FirstBank introduces FirstGem lifestyle to drive women entrepreneurship

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To demonstrate its gender sensitivity as a corporate citizen, First Bank, has launched FirstGem lifestyle scheme, a tailored product designed to benefit women professionals, entrepreneurs, SMEs, salaried women and as low income earners, traders and artisans.

FirstGem comes in variants of Savings and Current accounts and it is designed to benefit women professionals, entrepreneurs, SMEs, women in paid employment as well as low income earners, traders and artisans.

The scheme provides female customers with access to support funds for their total financial empowerment, free business advisory, specialized trainings on business development initiatives, regular information and insight on business opportunities in various sectors and industries as well as tremendous discounts at merchant outlets that offer lifestyle products and services amongst other benefits.

Explaining more at a recent conference on Women Empowerment organised by Oyo State Ministry of Women Affairs in partnership with FirstBank, Mrs. Ibukun Awosika, Chairman, Board of Directors of the bank, said the FirstGem offering is targeted towards purposeful wealth creation and it is designed to provide enabling opportunities for women to achieve their financial goals and aspirations.

While encouraging Nigerian women to leverage the FirstGem offering to build investments for themselves, she noted that “You do not build wealth by thinking about it, you build wealth by taking a deliberate action”.

In her remarks, Wife of the Oyo State Governor and the host of the summit, Mrs. Florence Ajimobi, advised participants to take advantage of the FirstGem Savings plan to create wealth for the future.

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