Heritage Bank, a financial services company came onboard in 2012 with tailored banking services.
However, having the interest of its strong customer-base in mind, the financial giant introduced a new way for customers to engage themselves in businesses, markets, shop, bank and pay for stuff called OCTOPUS.
Introduced in 2017 and fully developed in Lagos Nigeria by QuCoon, Octopus is an intelligent experience, and it is available everywhere. With omnichannel capabilities, customers can start a transaction on one platform; perhaps the chatbot, continue on another maybe the app, and finish it all on the web! It will link them fluidly.
Heritage Bank’s Octopus is powered by Artificial Intelligence (AI) and has in the last two years raised the banking experience of heritage Bank customers to amazing limits and still counting.
Findings by Business Hilights on the performance showed that “having a chat conversation on Facebook Messenger with somebody called Octopus. He asks you what you might like him to help you with. You decide that this might be a good time to get some movie tickets for you and for the midweek hangout. So you respond with movies. He then asks you what city you would like to see a movie in, and then what cinema.”
Besides, once you have made your pick, you can pay right there in the chat! Supercool!
Fact checks beyond social banking also revealed that customers can create a community, interact with people of common interest, carry out transactions of relevance to that community, and keep things running smooth for your small business or association.
Another truly awesome aspect of Octopus social features is your ability to create your own event within Octopus! Be it a free party for your peers or a seminar that you promote for people to access after paying, you have this incredible power to engage your audience within a well-structured platform from promoting your products and ideas all the way to having them pay you right there and then for your product or tickets to attend your function!
On digital banking with Heritage Bank, when Octopus says build your own digital bank, you can begin to see why. Truly, this is one feature that makes Octopus perfect for associations, churches, schools, estates and small growing businesses. It will help reduce operating costs and streamline income streams (*pun intended*).
Besides, here is the kicker, “every time you get to the point where you need to make payment on an Octopus transaction, you can pay with ANY bank account in Nigeria. It doesn’t have to be Heritage Bank. Once you already have the card registered on Octopus, you can complete the transaction in a matter of seconds.”
Accordingly, enthusiasts in seamless digital banking both old and prospective customers of the bank are encouraged to further explore movies and buy tickets, create or join events and communities, build audiences and markets for their business using the digital platform.