Union Bank rebrands, targets less time spent at banking halls by customers
Throughout 2016, report show that banking customers’ most annoying experience was wasting of time at banking halls and three banks (names with held) were fingered in the report as being the most culprits.
Accordingly, more money deposit banks (MDBs) have given signals of rebranding to remain fresh in the memories of customers as 2017 financial year begins.
But leading the pack is Union Bank which has developed fast, secure and convenient banking services to ensure their customers have more time to do things that matter the most to them as against waiting long hours in banking halls.
Ogochukwu Ekezie-Ekaidem, Head of Communications, Union Bank said “Today’s customer isn’t interested in spending too much time in banking halls. What Union Bank has done for them is create personal banking services and products that make sense for their customers.”
The bank said the new wave of re-branding saw the re-designing of branches nationwide and the introduction of simple, smart and speedy solutions to personal and corporate clients around the country.
The bank said it takes just 30 minutes to pick up a personalised bank card at any of Union Bank’s over 110 newly redesigned branches nationwide. Elite Banking clients can now enjoy special financial services tailored to meet their personal and lifestyle needs at every turn.
Elite Lounges at select Union Bank branches have also been set-up to deliver such special services.
In addition, with the Union Bank online savings calculator, the bank’s customers can set saving goals for 2017 and the calculator suggests the right saving accounts which fit an individual perfectly, taking all the hassle out of complicated figures and terms and conditions.
The bank spokesperson said “When you hear the saying that the best things come with age, just know it definitely applies to the simpler, smarter and flexible way Union Bank is now serving its teeming population of customers across the nation”.
