Leading controller of Nigeria’s smartphone market, Tecno Mobile, on Wednesday in Lagos launched its latest technological sensation, the Phantom 8 smartphone. The parent company had over the weekend unveiled the device to the world in Dubai.
In his colourful presentation, Deputy Marketing Manager, Digital , Mr. Jesse Oguntimehin revealed a 10-year corporate target status of Tecno which is “To be the most influential and favourable communications devices manufacturer by delivering a differentiated experience to consumers”.
He said while the company is thinking globally, it is acting locally in every country it is operating including Nigeria.
Oguntimehin noted that Tecno plans to grow retail shops to 3,000 by 2018 in Nigeria as it has in the last three years, grown year on year to over 60 per cent due to the products’ high tech smart terminals, user interface, content, social engagements and empowerment.
On the new Phantom 8, he explained that the device is coming with the highest level of smartness and photography experiences as it boosts of 20 mega Pixel capacity selfie and long undistorted zooming experience.
The secret, according to him is the Sony made Ultra Pixel lens, auto refocus and super-zoom capacity.
He further revealed that the new product is a device engineered by 1,000 engineers in 15 months alongside 50 world class global partners.
On why Phantom 7 was not produced before 8, he said “When the engineers finished work on Phantom 8, they looked at the features and its definition and advised that due to its exceptional features and character, it has leapfrogged 7 and should be unveiled as Phantom 8”.
The device came with 6GB of ram for super speed performance and 2.6GHz of CPU on a Diamond fire design for amazing feeling and custom-made user experience.
In his remarks, Head marketing and Communications at Slot Nigeria Limited, the leading marketing partner to Tecno, Mr. Jonathan Uzomba said pre-Order will end very soon and those that have ordered will enjoy series of benefits as sales of the device at a market price of N128,000 will begin from Thursdays, nationwide at Slot stores and outlets.
giving additional insights of the new phone, Attai Oguche, Deputy Marketing Manager, PR, Offline Events and Sponsorships of the company, said “The PHANTOM 8 is a complete definition of one size fits all and all of us at TECNO Mobile are truly excited about this device. The device is beautiful and embodies world class features that cannot even be ignored at first glance”.
“Over the years at TECNO Mobile, we have diligently worked out our mantra of “Experience More” and this has also made us strategically position ourselves to constantly be on guard for opportunities to provide consumers with exceptional mobile experience”. Attai added.
The new TECNO PHANTOM 8 dons an impressive 20MP selfie camera and a high definition 12MP + 13MP dual cameras at the rear alongside other camera features such as 10xsuper zoom, single shot HDR, “4 in 1” skin brightening technology, real-time refocus and an ultra-quality super pixel lens with great noise control.
The dual cameras – a12 MP + 13 MP camera powered by Sony, creates stunning and professionally looking portrait photos, blur effect and autofocus.
Internally, the device is powered by a 6GB RAM, 64GB ROM, 2.6GHz MediaTek Helio P25 processor and houses a non-removable 3500mAh battery along with a USB type-C that charges 50% faster than its predecessors. The device also flaunts a diamond lux design uni-body with drip screen, 2.5D glass and also spots a 5.7”HD screen mounted on its surface along with a multi-purpose scanner at the rear that can used as a shutter for taking photos, recording videos and even unlocking the device in only 0.1s. Aesthetically, the TECNO Phantom 8 will be available in 5 different shades – Shadow Gold, Galaxy Blue, Royal Purple, Jack Black and Diamond Blue.
