Considering the craze for high-rise status symbol Sport Utility Vehicle (SUV), popularly called ‘Jeep’ in Nigeria, ageless French technology driven PAN Nigeria Limited, has launched the all-new Peugeot 3008 in Nigeria.
Whereas analysts say the introduction may revive the brand as it begins to measure up with other auto manufacturers, PAN argued that the launch will push the leading local auto assembly plant in the country in its quest to further expand its market share, and boost corporate existence.
Giving further explanations during the recent launch in Lagos, Chairman Board of Directors of PAN, Munir J’aafaru, said he is delighted the event took place at the centre of excellence.
He said “Reflecting on the recent progresses within the last five years, we have responded to the taste of our customers. We have succeeded largely and progressively growing market shares. We are expanding our frontiers in the local market and our aspiration is to deliver leadership in auto sales in Nigeria”.
In his remarks, chairman of the event and former Deputy Governor of Lagos State, Mr. Femi Pedro, said, he is delighted to witness the revival of a great company in Nigeria.
While commending PAN for the innovative competitive edge, Pedro averred that “Peugeot 3008 is a great car. It is elegant, powerful beautiful, and a car to enjoy,” Pedro noted”.
Features laced with the latest SUV, according to the Managing Director of PAN, Ibrahim Boyi, include safety at the highest end, and world class security features it came with.
He said the new SUV is well laced with all the trappings of a luxury, safety, comfort and technology will be competitively-priced compared to competition.
“3008 SUV has seen a significant upgrade on the design front, compared to its predecessor. Comparatively, the first generation sported a half-and-half look between an SUV and a multi-purpose vehicle. This generation, however, now looks like a proper crossover.
“In the interior, the 3008’s high-tech cabin looks like something straight out of ‘Star Trek’, thanks in part to Peugeot’s i-Cockpit.
“Its sleek exterior, futuristic cabin and several unorthodox features take it on a journey to explore unchartered territories of the Sport Utility Vehicle (SUV) segment.
‘‘Combining style, athleticism, and efficiency, the Peugeot 3008 SUV fits the exacting needs of the premium segment in the country, providing the best of all worlds to both drivers and passengers alike
“Turbo-charging has the PSA France to create smaller engines which have better fuel consumption, more power, and significant reductions in weight, allowing for an uncompromising performance in every drive.
‘‘The vehicle is lighter, yet more agile and responsive than previous generation model. This further disproves the common notion that higher displaced engines are more suitable for SUVs,” he added.
The vehicle came with sleek and ultra-modern exterior, the Peugeot 3008 SUV leaves an unmistakable impression on the senses as it displays character and strength. Its wide checkered grille highlights the athletic look of the vehicle, while its signature feline LED front headlamps, long bonnet, large wheels, and high ground clearance denote a confident SUV stance.
Inside, the driving experience is immediately amplified through Peugeot’s next generation iCockpit that has a 12.3-inch all-digital instrument panel. With its advanced ergonomics, modern display panel, and interactive touchscreen, drivers and passengers are immersed in a modern digital world.