Business Hilights
Tracking Nigeria's Headline Business News Online

Our Food /Drink Fair aimed at empowering SMEs, says GTBank

0

Guaranty Trust Bank has raised the bar in the support of the growth of Small and Medium Enterprises operators in Nigeria with the continuation of the second edition of its food and drinks fair in Lagos today. The event which was unveiled on Friday, started yesterday, Sunday and will end today, Monday.

Assistant General Manager and Group Head, Communications and External Affairs at the bank, Oyinade Adegite, during the unveiling of the GTB food and drink festival said “We are committed to growing the SMEs in a sustainable manner, that is not driven by profits but focused on empowering our SME customers and growing our economy collectively.”

She explained that the bank took to the fair as a way of promoting enterprise in the Nigerian food industry by connecting small businesses involved in the production and sales of food and food-related items to a large audience of consumers, food enthusiasts, media and relevant stakeholders.

At the fair on Sunday, Business Hilights observed higher number of participants when compared to the first edition.

Adegbite averred that the fair which ends today, Monday is designed to offers participating brands and food entrepreneurs the opportunity to showcase their latest innovations, products and trends while also driving enhanced brand visibility, awareness and sales.

According to him, “This year, we will feature our first ever farmers’ market, which is intended to highlight agribusiness as an avenue for growth.

“In addition to the exhibition, the event will also offer culinary experiences such as cooking master classes, food and wine tasting and food contests. Targeted at both businesses and consumers, the GTBank food and drink weekend promises to be a meeting place for all stakeholders within the food industry.”

Unlike last edition, this edition has displays from master classes, sales and exhibition and farmers market.

has raised the bar in the support of the growth of Small and Medium Enterprises operators in Nigeria with the continuation of the second edition of its food and drinks fair in Lagos today. The event which was unveiled on Friday, started yesterday, Sunday and will end today, Monday.

Assistant General Manager and Group Head, Communications and External Affairs at the bank, Oyinade Adegite, during the unveiling of the GTB food and drink festival said “We are committed to growing the SME in a sustainable manner, that is not driven by profits but focused on empowering our SME customers and growing our economy collectively.”

She explained that the bank took to the fair as a way of promoting enterprise in the Nigerian food industry by connecting small businesses involved in the production and sales of food and food-related items to a large audience of consumers, food enthusiasts, media and relevant stakeholders.

At the fair on Sunday, Business Hilights observed higher number of participants when compared to the first edition.

Adegbite averred that the fair which ends today, Monday is designed to offers participating brands and food entrepreneurs the opportunity to showcase their latest innovations, products and trends while also driving enhanced brand visibility, awareness and sales.

According to him, “This year, we will feature our first ever farmers’ market, which is intended to highlight agribusiness as an avenue for growth.

“In addition to the exhibition, the event will also offer culinary experiences such as cooking master classes, food and wine tasting and food contests. Targeted at both businesses and consumers, the GTBank food and drink weekend promises to be a meeting place for all stakeholders within the food industry.”

Unlike last edition, this edition has displays from master classes, sales and exhibition and farmers market.