MTN Ghana grosses ease of business communication with ‘Star Phone Service’ App
In keeping with its innovative advancement of mobile money and e-payment platforms, leading telecoms service provider in Ghana, MTN Ghana Limited has joined efforts with One Smart Star Ghana Limited to unveil new App, Star Phone Service, designed to allow firms and businesses to keep all communication links in one system for easy access and flexible use.
The company said the idea is to make business transactions communications with signed-up businesses and institutions easier for users and clients as solutions to customers having to deal with several phone numbers when the need arises.
Explaining more during the launch, the Minister for Communications, Mrs Ursula Owusu-Ekuful, expressed happiness, saying “Ghana was the first country to launch the service in the West Africa sub-region”.
“It was welcoming to have a one-stop mobile application platform that would host multiple numbers of an organisation and integrates all their available communication channels thus voice phone, website, email, social media platforms, SMS, location navigation, and fax.
According to her, “to drive the use of Information Communication Technology in business, investment was needed to build, develop, strengthen and make it accessible, adding that, “We welcome One Smart International into Ghana’s technology solutions industry…”
In her presentation, the Acting Chief Marketing Officer of MTN Ghana, Mrs Ameley Ampofo said “The Star Phone Service is a unique dial code and app that allows customers to contact businesses just by single dial or tap without having to deal with the lengthy 10 digits”.
According to her “MTN’s commitment to lead in the delivery of a bold new digital world was to continuously provide distinct customer experience and brighten the lives of customers”.
“We continue to invest in our network and infrastructure to ensure that customers live in this digital age enjoying all the benefits available to them without restrictions.”
“This year alone, MTN is investing more than 144 million US dollars to expand the network. Our focus on building a solid and robust network is driven by our desire to deliver a uniquely distinct customer experience,” she added.
In his remarks, Co-Founder and Chief Executive Officer (CEO) of One Smart Star International, Mr. David Sussan, said the services were being made available to some selected national security services for free as part of its Corporate Social Responsibility.
While revealing that the services were currently being used by a fleet of international companies and institutions in 80 countries, he added that the application was available for free download on Google play store – with app name, ‘Star Phone’ – where users could easily access and start communicating with various institutions and companies.
