Business Hilights
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Fidelity Bank plots 300% customer base surge this year with seamless services

Basking on its 2018 operations outlook, the Fidelity Bank Plc has projected 300 percent growth in its customer base this year expected to come from renewed drive in financial inclusion with the Central Bank of Nigeria (CBN).

The Head Savings, Fidelity bank Plc, Mrs Janet Nnabuko in an interview, noted that “We have laid out plans to triple our current client base. With our current growth pace, we will achieve this target.” “The promo avails customers the opportunity to enjoy value in addition to the interest paid to savings deposit.” The lending institution further disclosed that its savings deposit has grown by 91 percent to N170 billion in the last three years as a result of the promo.

Explaining issues on the sidelines of the prize presentation ceremony of the bank’s ‘Get Alert in Million Savings Promo Reloaded,’ the Managing Director/Chief Executive, Fidelity Bank Plc, Mr. Nnamdi Okonkwo, represented by Directorate Head, Corporate Banking, Mr. Obaro Odege recalled that “About three years ago, the savings base was about N89 billion but I can tell you that today we have crossed N170 billion threshold and it is still growing. So clearly, we have really demonstrated a lot of traction since this promo started”.