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Coscharis Cosmas-Maduka
Industry

Cosharis Group boss lists steps to successful business development for start-ups

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Leading indigenous business grower and President, Cosharis Group, Dr Cosmos Maduka has averred that “Start-ups must understand that enduring businesses are not products of chance, they are characterised by clear vision and growth strategies actualised through prepared, structured and efficient leadership”.
In his presentation as lead guest speaker at the recent Fate Foundation annual alumni conference in Lagos, he stressed the need for start-ups to undergo apprenticeship programmes to gain practical knowledge to build their businesses.
According to him, “People will only invest in your business when they know where you are coming from and how you intend to scale up your business”.
“Start-ups can do a lot with the little finance they have if they equip themselves with the right knowledge and practical skills by learning from people that are running the kind of business they intend to run
Continuing, Dr Maduka argued that doing business requires capital and capital can be defined as a resource so one must learn how to utilize resource(s) for sustainable development.
He observed that behind every successful startup, there is a dogged determination, unwavering commitment, and divine providence that combined to catalyse a lofty business dream even in the face of daunting challenges.
The entrepreneur who is currently disrupting the nation’s auto space made it clear that “What is important is to learn the patience to go through the process to become rich and embrace the culture of hard work and engagement in legitimate business that demands determination to achieve success.
Making reference to way and manner he built the leading auto group in Africa, the Coscharis Group boss averred “I have said it severally, every enduring business is not a product of chance or unplanned leadership, they are characterized by a clear vision and growth strategies actualized through prepared and structured organization and efficient leadership”.

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